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Web Performance is a Journey, Not a Destination

Mehdi Daoudi

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Is Your APM Strategy Broken: Closing the EUM Gap

As the modern application landscape has exploded alongside the Internet over the last two decades, so have the tools to monitor and manage the performance and availability of those applications. But all of the advancements in application, server, database, and network monitoring don’t mean that much without visibility into what the end user is actually experiencing.

A recent Gartner survey concluded that end-user experience monitoring is the most critical dimension of application performance management. That mapped to what survey respondents said was the most important product feature of APM: enhancing customer experience quality.
So how do you monitor the end-user experience as part of your overall APM strategy? Gartner survey respondents preferred best-of-breed tools. But it takes more than tools. Closing the end-user experience gap and giving your customers the amazing experiences that will keep them coming back to buy more products or consume more content requires visibility into everything that affects the end-user experience.

Your web applications live in a complex world, navigating multiple layers of DNS servers, first- and third-party web hosts, advertising, social media and personalization tags, APIs, content delivery networks, and more. Delivering content can be challenging enough; completing multi-step transactions ups the ante even more. The proliferation of devices that customers use to access applications, including smartphones and tablets, places even more emphasis on the end-user experience.

To learn more about how traditional APM tools may fall short in this critical area, download our new newsletter, “Closing the End User Experience Gap in APM.” We’ll walk you through the tools and best practices needed to monitor end-user experience and show you examples of what can go wrong as your applications navigate the complexities of the modern Internet. As an added bonus, you’ll get the full Gartner report “Survey Analysis: End User Experience Monitoring is the Critical Dimension for Enterprise APM Customers.”

The post Is Your APM Strategy Broken: Closing the EUM Gap appeared first on Catchpoint's Blog.

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Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.

Founded in 2008 by four DoubleClick / Google executives with a passion for speed, reliability and overall better online experiences, Catchpoint has now become the most innovative provider of web performance testing and monitoring solutions. We are a team with expertise in designing, building, operating, scaling and monitoring highly transactional Internet services used by thousands of companies and impacting the experience of millions of users. Catchpoint is funded by top-tier venture capital firm, Battery Ventures, which has invested in category leaders such as Akamai, Omniture (Adobe Systems), Optimizely, Tealium, BazaarVoice, Marketo and many more.