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Web Performance is a Journey, Not a Destination

Mehdi Daoudi

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Web Performance, Chicago-Style

For a pizza connoisseur, comparing deep-dish Chicago-style pizzas to thin-crust New York-style can very often turn into a very heated debate. Just ask Jon Stewart.

On our blog, we tend to focus a lot on failures and performance issues because learning from our mistakes is usually the best way to prevent them happening again. Today, however, we’re diverting our focus to examine a story of how a major retail site took the hard road to build a faster website for their end users.

W.W Grainger, founded in 1927 in Chicago with the purpose of providing businesses with supplies, launched their first website in 1996. Online commerce is a huge focus for this Fortune 500 company.

While reviewing a recent update of our benchmark index, I discovered this amazing performance improvement the team achieved and even made a point to congratulate them at Velocity 2016 in Santa Clara.

As displayed in the chart above, their render start time improved by 43%.

I love the render start metric—it gives you a sense of when the user stopped staring at a blank screen. Of course, my experience with Grainger’s site is vastly different form my recent experience with Seiko.

This significant performance improvement was achieved by moving to inline CSS, driving a faster render start time while moving the entire site to SSL.

Congratulations, Team Grainger!

PS: Feels like the deep-dish pizza became a thin-crust one here. Either way, the consumer is the ultimate winner!

Mehdi

 

The post Web Performance, Chicago-Style appeared first on Catchpoint's Blog.

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Catchpoint radically transforms the way businesses manage, monitor, and test the performance of online applications. Truly understand and improve user experience with clear visibility into complex, distributed online systems.

Founded in 2008 by four DoubleClick / Google executives with a passion for speed, reliability and overall better online experiences, Catchpoint has now become the most innovative provider of web performance testing and monitoring solutions. We are a team with expertise in designing, building, operating, scaling and monitoring highly transactional Internet services used by thousands of companies and impacting the experience of millions of users. Catchpoint is funded by top-tier venture capital firm, Battery Ventures, which has invested in category leaders such as Akamai, Omniture (Adobe Systems), Optimizely, Tealium, BazaarVoice, Marketo and many more.